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Zoek Blog


Marketing Mixtape, Vol. 16: Keep 'Em Coming Back
Welcome to another edition of Zoek Marketing's insights! Today we're diving deep into a topic that's crucial for any small business...
Mark Loercher
Oct 20, 20236 min read


Increase Holiday Sales with These Unbeatable Retail Tips
For the first time since 2020, in-store purchasing has overtaken online sales as the preferred shopping method. In fact, 63% of...
Mark Loercher
Oct 19, 20236 min read


Why Having a Secure Website in 2024 is a Non-Negotiable
As a small business owner, one of the best ways to promote your business is by having a place where your customers can go to learn more...
Mark Loercher
Oct 12, 20235 min read


Your SMB Guide to Local Holiday SEO and Attracting More Customers
We are officially in the home stretch of 2023. If you haven't put a game plan together for your holiday marketing strategy, it's time to...
Mark Loercher
Oct 10, 20237 min read


Facebook Ads vs Boosted Posts: Which One Fits Your Budget?
We’ve recently shared some insights on how social media marketing can be a huge benefit to promoting your small business. We’ve also...
Mark Loercher
Sep 27, 20236 min read


Insights and Advice from the Recent Square Outage
Recently, there was a surge of reports and online chatter pointing to a major issue - Square and its subsidiary, Cash App, were...
Mark Loercher
Sep 20, 20237 min read


Content Marketing Predictions and 2024 Trends
Content marketing is all about finding the right marketing channels where your audience hangs out and using them to increase awareness of...
Mark Loercher
Sep 11, 20238 min read


A Guide to Social Media Video Production for Small Businesses
Social media has changed the way we communicate. So much so, it’s hard to imagine a world without it or before its rise rather. Having an...
Mark Loercher
Sep 5, 202310 min read


Everything You Need To Know About Small Business Shipping Solutions
They browsed your site. They placed an order. And now it’s time to ship it! But...how does that happen, exactly? And what can you do to...
Mark Loercher
Aug 29, 20235 min read


Utilizing Your Local Community to Grow Your Small Business Network
Small businesses can find competing with medium and large-sized companies challenging when they're new. After all, the more prominent...
Mark Loercher
Aug 25, 20239 min read


Zoek Experience: Transforming Loch Garry Woodworks' Online Presence
At Zoek Marketing, we take pride in helping businesses achieve their online goals and make a lasting impact in the digital world. Loch...
Mark Loercher
Aug 4, 20234 min read


Drive Startup Growth with Smart Marketing Budget Allocation
Starting a new business venture is no easy feat. It then takes perseverance to scale that business to be profitable. The first step in...
Mark Loercher
Aug 3, 20238 min read


Exploring the Benefits of Influencer Marketing for Small Businesses
Small businesses face many operational challenges, often due to budget constraints. This impacts the ability for many of these businesses...
Mark Loercher
Jul 21, 20237 min read


Listing Sync: Elevating SMBs through Accurate Directory Listings
The digital landscape is relentlessly transforming, and the stakes for SMBs are now higher than ever. With an expected 187 million active...
Mark Loercher
Jun 19, 20233 min read


Listing Sync: A Small Business' Secret Weapon for SEO
Having a strong online presence is a must these days. One of the most effective strategies SMBs can employ to expand their online reach...
Mark Loercher
Jun 8, 20235 min read


Boost Your eCommerce Sales: How to Write Better Descriptions for Your Products
A compelling product description can be a game-changer for your online sales. It serves as a sales pitch, telling your product's story,...
Mark Loercher
Jun 2, 20236 min read


eCommerce Sales Strategy Tips for a High-Performing Mobile Website
In the fast-paced world of eCommerce, the time to adjust your mobile marketing strategy is now! According to Tidio, there will most...
Mark Loercher
May 11, 20237 min read


AI and Small Business: The Perfect Match for Success
Artificial Intelligence (AI) has become a hot topic in business over the past few years. With its growing influence, small businesses are...
Mark Loercher
Apr 12, 20236 min read


Get Noticed on TikTok: Advertising Best Practices for SMB
Over the last 3 years, TikTok has exploded onto the marketing scene as a way to reach millions of people through creative video content....
Mark Loercher
Mar 23, 20239 min read


Paid Ads vs Organic Results; Which Is Best for Your Business?
Marketing is crucial for any business to reach its target audience, increase brand awareness, and drive sales and revenue growth....
Mark Loercher
Mar 1, 20238 min read
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