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Zoek Blog


Local SEO for Small Businesses in 2025 And Beyond
This article is for both businesses that are not super familiar with Local SEO, but have heard they need to do it...
Mark Loercher
Nov 29, 20247 min read


Surviving the TikTok Ban with Your Community Intact
Key Insights: Millions Affected: With 150 million U.S. users, TikTok's potential ban poses a significant disruption for over 7 million...
Mark Loercher
Mar 17, 20248 min read


Facebook Ads vs Boosted Posts: Which One Fits Your Budget?
We’ve recently shared some insights on how social media marketing can be a huge benefit to promoting your small business. We’ve also...
Mark Loercher
Sep 27, 20236 min read


Content Marketing Predictions and 2024 Trends
Content marketing is all about finding the right marketing channels where your audience hangs out and using them to increase awareness of...
Mark Loercher
Sep 11, 20238 min read


Get Noticed on TikTok: Advertising Best Practices for SMB
Over the last 3 years, TikTok has exploded onto the marketing scene as a way to reach millions of people through creative video content....
Mark Loercher
Mar 23, 20239 min read


Facebook Ads Not Delivering? Our Guide Can Get You Un-Stuck
Facebook ads have become one of the best growth tools for small business owners on the social media platform. Although it sometimes...
Mark Loercher
Dec 8, 20228 min read


The Only Holiday Email Marketing Strategy Your Small Business Needs
With the exception of the 2008 recession, holiday sales have increased yearly since 2002. Even the 2020 pandemic saw an increase in...
Mark Loercher
Oct 28, 20225 min read


Members Only: 6 Secrets of Successful Membership Sites
Everyone likes to belong to a group, especially if it’s an exclusive membership for a favorite product or service. One of the best ways...
Mark Loercher
Sep 21, 20227 min read


3 Months of Engaging Social Media Post Ideas for Small Businesses
Small business owners now have to become content creators and social media managers if they want to grow online. In late 2021, TikTok...
Mark Loercher
Aug 4, 20225 min read


Top 5 Tricks for Instantly Improving Your Website Copy
Your website might be the most crucial marketing of your brand. That’s right! Because a website is important for every stage of a buyer's...
Mark Loercher
Jul 27, 20224 min read


3 Immediate Search Engine Marketing Benefits Your Small Business Will Love
In 2021, nearly 65% of Google searches ended without clicking on any web address! SEM, otherwise known as Search Engine Marketing, may...
Mark Loercher
Jun 16, 20225 min read


The Complete Guide to Influencer Marketing for Small Business
Influencers can be an excellent way to help grow your brand awareness and profits. Not only are you tapping into a loyal customer base,...
Mark Loercher
Jun 3, 20225 min read


5 B2B Email Marketing Best Practices to Boost Your Brand
Effective marketing that brings in sales and nurtures your audience can be challenging to get right. Most companies and marketers are...
Mark Loercher
May 27, 20224 min read


5 Ways Social Proof Can Boost Your Website Conversion Rates
We may not realize it, but our decisions are subconsciously influenced by the choices, opinions, and actions of the people around us. To...
Mark Loercher
Apr 27, 20225 min read


Explode Your Growth by Tracking These 6 Key Brand Awareness Metrics
When we surveyed our audience last summer, 100% of the recipients who took our survey said that one of their main pain points running a...
Mark Loercher
Mar 3, 20226 min read


How to Make Your Next Video Marketing Campaign Go Viral
Video marketing is the future, increasingly dominating the world of advertising and getting a better ROI than other media options....
Mark Loercher
Feb 24, 20226 min read
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